Your Integral Component to Success

By bridging the gaps between our suppliers and manufactures, shortening time to market,
Serial System helps its partners to be more competitive in the marketplace,
today and in the future.


From Reference Designs to Industrial Systems

We have been a valued source in providing trusted and reliable electronic components & custom industrial solutions.


Automotive Electronics Accelerate Driving Innovation


We insist on innovation to improve the driving experience by providing high-quality,
environmentally friendly automotive electronics solutions.

Connecting Consumer Electronics to life


We deliver the latest and best solutions to help
consumer products create your ideal life

Our Businesses

Supporting a network of global brands, Serial System is a leading distributor of electronic components and consumer products in Asia. It is also a strategic investor in businesses in healthcare and managed print services.

Electronic Components Distribution

Electronic Components Distribution With more than 5,000 customers in multiple key industries such as automotive, electronics and medical, Serial System provides its customers with excellent service support by strong brands such as ON Semiconductor, OSRAM Opto Semiconductors, TE Connectivity, Fingerprints, VARTA and GigaDevice.

Consumer Products Distribution

Consumer Products Distribution Achieva Technology, a wholly owned subsidiary of the Group, has an extensive reach in key terrorities helps connect customers with leading consumer and enterprise brands such as AMD, Intel, and Gigabyte.

Managed Print Services

Managed Print Services Swift-Value Business Pte. Ltd., a wholly owned subsidiary of the Group, is a leading distributor of printer accessories for major brands such as Hewlett-Packard (HP), Epson, Canon and Fuji Xerox. They hold a market share of more than 45% in Singapore.

Hospitality Solutions

Hospitality Solutions Serial Multivision Pte. Ltd. is a wholly owned subsidiary of the Group that specialises in hospitality and healthcare solutions. Operators in these industries are empowered via technologies specifically tailored for their needs, complementing many of their backend ERPs.

Medical Device Manufacturing and Distribution

Contract Sterilization Services Pte Ltd, a wholly owned subsidiary of the Group, assembles and distributes medical devices with the best components from the United States and Europe. Their products are made to meet the stringent safety requirements in the medical industry, and are the preferred choice for many top hospitals across Asia Pacific.

Corporate Profile Summary

Serial System was established in Year 1988, listed in April 1997 and currently traded on the Main Board of the Singapore Exchange, Serial System owns and operates a synergistic global distribution network built on strong partnerships with suppliers and customers.

Serial System has a customer base of more than 5,000, spanning a diverse range of industries such as consumer electronics, telecommunications, household appliances, industrial, electronics manufacturing services, automotive and medical.

Serial System strategically bridges the gap between suppliers and manufacturers all over Asia and beyond.

Consumer/Household Appliances



PC Peripheral

Electronics Manufacturing Service




Team awards and achievements

At Serial System, we empower our people and provide them with the right resources and
work environment so that they can perform to the best of their abilities.

Our Vision

To be the leading distributions of microelectronics components and consumer products distribution partner, known for our dynamic demand creation activities, extensive network and strong local expertise.

Let's Work Together

Quality, Efficiency and Success